Rajveer Singh

"Who is today's ideal commercial leader? And what career path is most attractive for aspiring leaders to reach that position?" Scott Dahl, program director of the master's in hospitality strategy, digital transformation, Les Roches Global Hospitality, as part of the HospitalityNet World Panel series, was asked this question by Scott Dahl. My view is that neither. Let me explain. It is quite common for sales, marketing, and revenue management (RM), specialists, and teams to operate independently from each other, both at the corporate and personal levels. They may even be competing to sell the same rooms in some cases. The left hand, which is one team, doesn't know what the righthand - all the other teams - are doing. This can lead to distribution channel imbalances and marketing efficiency, price integrity, and overall revenue generation as well as owners' ROI. You can also go with the Revenue Management Companies in India . Sales, marketing, and RM have always